How Spekd works.
From your product data to instant dealer answers — here's the complete picture.
The Dealer Experience
Dealers ask questions in plain English. Spekd returns validated, source-cited answers in seconds.
Yes, this configuration is available. The Carlton 2-Piece Sectional (Model CL-2098L) is 96" overall with a left-facing chaise in Crypton Home performance fabric.
Configuration validatedSources: Carlton Spec Sheet p.4, 2025 Fabric Program Guide p.12
Standard lead time is 8–10 weeks. The Belmont collection in Grade B performance velvet ships in 8–10 weeks from order confirmation. Quick-ship options are not available for this fabric grade.
Lead time confirmedSources: Belmont Production Schedule 2025, Fabric Program Guide p.8
Yes, in select configurations. The Henderson sofa qualifies for quick-ship in 12 Grade A fabrics. Ships in 2–3 weeks. Track arm and bench seat configurations only.
Quick-ship eligibleSources: Quick-Ship Program Guide 2025 p.3, Henderson Spec Sheet p.2
COM is available, but not on quick-ship. The Ashton recliner accepts COM (Customer’s Own Material) with a 1.5 yard requirement. COM orders follow standard 10–12 week lead time and are not eligible for the quick-ship program.
Partial match — caveat notedSources: Ashton Spec Sheet p.6, COM Policy Guide p.2
The Manufacturer Experience
Complete visibility and control over what your dealers see.
Data Management
Upload and manage your product data, spec sheets, price lists, and configuration guides. Spekd structures it automatically — you review and approve before anything goes live.
Analytics
See what your dealers are asking, identify common confusion points, and track adoption across your network. Understand where your product documentation has gaps.
Trust Console
Review AI extractions, approve configuration rules, and audit answer quality. Nothing goes live without your sign-off. Full control over what Spekd tells your dealers.
Escalation Queue
Questions that need human attention are routed directly to your team with full context. Your reps see the dealer’s question, what Spekd found, and why it escalated.
The Trust Architecture
Spekd knows what it knows, what it doesn't, and what requires a human. Every answer falls into one of four states.
"The Carlton 2-Piece Sectional is 96" with left-facing chaise. Available in all Crypton Home fabrics, Grade B pricing."
Spekd has high-confidence, validated information from your approved product data. The answer is delivered immediately with source citations.
"Based on the 2024 price list, lead time is 8–10 weeks. This may have changed — confirm with your sales representative for current scheduling."
Spekd has relevant information but it may be outdated or incomplete. The answer is delivered with a clear caveat so the dealer knows to verify.
"I don’t have enough information about COM compatibility for this specific model. Routing your question to your sales representative."
Spekd doesn’t have enough data to answer confidently. The question is routed to your team with full context so they can respond quickly.
"I cannot place orders or modify pricing. Please contact your sales representative for order submissions."
The request is outside Spekd’s scope. It will never attempt actions it isn’t designed for — no placing orders, no modifying data, no making commitments.
The Integration Model
Spekd fits into your existing infrastructure. No rip-and-replace.
Embedded widget in your dealer portal
A lightweight JavaScript widget drops directly into your existing dealer portal. Your dealers never leave the tools they already use. No new logins, no new URLs.
No replacement of existing systems
Spekd layers on top of your current infrastructure. Your ERP, your PIM, your order management system — everything stays exactly where it is.
Single sign-on with existing authentication
Where possible, Spekd integrates with your existing dealer authentication. Dealers don’t create new accounts or manage new passwords.
Mobile-first responsive
Works on tablets and phones on the showroom floor. Dealers can pull up answers while standing with a customer, not just when they’re at a desktop.